Persuasive Patterns Card Deck
Bite-size psychological insights
Inspire User Action. Design Better Products.
Goes well with
Trusted by leading product designers at
Trusted by leading product designers at
Enable your team to...
Let your team easily communicate in the language of behavioural science.
Motivate users toward action and make their decision making effortless.
Add a behavioral lens to how you solve design problems.
Apply a tried-and-tested playbook of behavioral expertise.
Let your team easily communicate in the language of behavioural science.
Motivate users toward action and make their decision making effortless.
Add a behavioral lens to how you solve design problems.
Apply a tried-and-tested playbook of behavioral expertise.
Design
Clear language
The academic jargon of research papers have been transformed into understandable, concise, and digestible language making research quick and easy to undestand and share.
Supercharge your ideas
Expand ideas and navigate behavioral research by exploring connected design patterns.
Memorable illustrations
Custom hand-drawn illustrations by artist Annesofie Sandal provide visual metaphors to aid learning and recall.
Research
- American Psychological Association
- American Psychologist
- Behavioral and Brain Sciences
- Cognitive Psychology
- Current Biology
- Econometrica
- Economics Letters
- Educational Psychologist
- Experimental Economics
- Frontiers in Psychology
- Hellenic Journal of Psychology
- Journal of Abnormal and Social Psychology
- Journal of Applied Psychology
- Journal of Applied Social Psychology
- Journal of Consumer Marketing
- Journal of Consumer Psychology
- Journal of Consumer Research
- Journal of Economic Behavior & Organization
- Journal of Economic Perspectives
- Journal of Economic Psychology
- Journal of Experimental Psychology
- Journal of Experimental Social Psychology
- Journal of Leisure Research
- Journal of Marketing
- Journal of Marketing Research
- Journal of Mathematical Psychology
- Journal of Personality and Social Psychology
- Journal of Risk and Uncertainty
- Journal of the Experimental Analysis of Behavior
- Management Science
- Marketing Letters
- Memory & Cognition
- Organizational Behavior and Human Decision Processes
- Psychological Bulletin
- Psychological Review
- Review of General Psychology
- American Psychological Association
- American Psychologist
- Behavioral and Brain Sciences
- Cognitive Psychology
- Current Biology
- Econometrica
- Economics Letters
- Educational Psychologist
- Experimental Economics
- Frontiers in Psychology
- Hellenic Journal of Psychology
- Journal of Abnormal and Social Psychology
- Journal of Applied Psychology
- Journal of Applied Social Psychology
- Journal of Consumer Marketing
- Journal of Consumer Psychology
- Journal of Consumer Research
- Journal of Economic Behavior & Organization
- Journal of Economic Perspectives
- Journal of Economic Psychology
- Journal of Experimental Psychology
- Journal of Experimental Social Psychology
- Journal of Leisure Research
- Journal of Marketing
- Journal of Marketing Research
- Journal of Mathematical Psychology
- Journal of Personality and Social Psychology
- Journal of Risk and Uncertainty
- Journal of the Experimental Analysis of Behavior
- Management Science
- Marketing Letters
- Memory & Cognition
- Organizational Behavior and Human Decision Processes
- Psychological Bulletin
- Psychological Review
- Review of General Psychology
We have transformed comprehensive behavioral research intocredible and practical psychological nuggets based on research
All patterns are backed up by academic references. Back up your ideas with objective confidence.
All psychological insights presented have been proven to work with academically sound experiements.
Persuasive patterns glues academia and the applied worlds, giving you in-the-pocket access to comprehensive behavioral research.
All patterns are backed up by academic references. Back up your ideas with objective confidence.
All psychological insights presented have been proven to work with academically sound experiements.
Persuasive patterns glues academia and the applied worlds, giving you in-the-pocket access to comprehensive behavioral research.
Our research curation is...
Our only motive is to educate you. We do not do our own academic research and are not owned by a third party. We are governed by our own high standards. Our advice is informed yet impartial.
The best teams in the world and thousands more use Persuasive Patterns to inform product decisions to create larger impact.
Our only motive is to educate you. We do not do our own academic research and are not owned by a third party. We are governed by our own high standards. Our advice is informed yet impartial.
The best teams in the world and thousands more use Persuasive Patterns to inform product decisions to create larger impact.
Digital badges to annotate your ideas
Even though Persuasive Patterns is a physical card deck, you will want to reference behaviours within your digital deliverables.
Backing up your design intentions with behavioral science has never been easier.
All purchases come with bite-sized digital badges that are easy to drop in to your presentations, digital whiteboards, or prototypes.
Grow your business
Persuasive Patterns will support you through the entire funnel
Awareness & standing out
Catch the attention of your audience and stand out from the crowd.
Acquisition & conversion
Attract new customers and increase revenue.
Activation & onboarding
Help users discover value early and keep up their momentum.
Retention & loyalty
Keep users engaged as they progress and make leaving hard.
Referral & social virality
Use social psychology to make sharing a given.
Revenue & pricing
Find the right price, amount of options, and appropriate presentation at the right time.
Craft memorable experiences
Branding & awareness
Learn how to stand out from your competition and become loved
Spark ongoing engagement
Learn how to keep users engaged through learning challenges, mastery, and facilitating meaningful outcomes.
Behavior and habit change
Help users achieve their goals, get rid of bad habits, or establish new and better habits.
Branding & awareness
Learn how to stand out from your competition and become loved
Spark ongoing engagement
Learn how to keep users engaged through learning challenges, mastery, and facilitating meaningful outcomes.
Behavior and habit change
Help users achieve their goals, get rid of bad habits, or establish new and better habits.
Evergreen content
The behavioral insights in the deck we true thousand years ago and will work thousand years from now. They stood the test of time because they are simple, yet effective.
Tangibly big
The cards are designed intentionally big in your hands. It's heavy to hold, smooth to touch, and easy on the eyes.
In the age of remote, we believe in the power of physical.
Become a confident behavioral designer
Build a vocabulary based in human psychology and start designing for the human mind. Stop winging it and bring hard facts about we behave, decide, and take action to the table.
Frequently Asked Questions
Yes! We offer team discounts when buying both the Persuasive Patterns and Validation Patterns card deck.
Get in touch at info@learningloop.io
We do! Get in touch at info@learningloop.iowith your credentials (non-profit status or student ID) and we will arrange a discount for you.
The digital cards are emailed to you immediately after your checkout. If it does not show up, then please check your spam folder.
You can also download the cards by logging into your account. If you forgot your password, you can set a new one by using the email address you bought the card deck with.
The digital cards are compatible with Miro, Mural, FigJam, Powerpoint, Keynote, Jamboard, Whiteboard – in theory any software that allows you to insert images. The digital cards come in both a lightweight PDF and JPEG images of each card.
We ship to most countries in the world. If you want to be sure, then our checkout flow will let you know if we ship to your country.
We have fulfilment centers in the US and in Europe (Latvia). North America and Europe ship within days. Countries within Asia, Africa, and South America can take a few weeks. We show the estimated time from the courier on the checkout page.
If you are ordering outside of Europe or North America, customs charges should be minimal, if non-existant as we declare the cost price of the physical deck, not the full retail price of everything (Digital Cards, etc).
Of course. We will automatically email you an invoice after making a purchase. Watch your spam folder as the PDF file attached have a tendency to get stuck there.
Yes. We will automatically email you a tracking link once your package has left the warehouse. Depending on the time and day, this can some times be the next business day in the local timezone of our fulfilment center.
If you do not receive the tracking link in your email inbox, then please check your spam folder.