The Persuasive Product Psychology PDF book
The Persuasive Product Psychology Book [BETA]
Design and Influence with Product Psychology
This book explores the critical role of psychology in product design. It isn't just another design manual; but a comprehensive guide through the psychological traits that influence how users interact with products. From brief encounters to lasting engagements, learn how to weave persuasive elements into your design strategy ethically and effectively.
It will equip you with the necessary tools and knowledge to incorporate persuasive techniques into your design processes, creating products that not only engage but also convert and fulfil user needs.
This book is currently in beta testing phase, inviting readers to provide feedback until its final publication. By purchasing this beta book, you will also have access to any future digital editions of the book.
Goes well with
Inside the
Inside the
Inside these pages you will uncover:
Foundational theoretical knowledge about the core principles of design psychology from rhetorics to behavioral economics.
Tools for behavioral diagnosis to understand user behavior and identify barriers and enabling factors influencing user engagement and satisfaction.
Practical frameworks and strategies to help you design with a behavioral lens.
Practical tips that will spark creative solutions informed by psychology.
Each Persuasive Pattern unfolded in detail with theoretical underpinnings and practical tips for getting their implementaiton right.
An undestanding of not just what users say or do, but what blocks- or enables users from reaching their goals.
Foundational theoretical knowledge about the core principles of design psychology from rhetorics to behavioral economics.
Tools for behavioral diagnosis to understand user behavior and identify barriers and enabling factors influencing user engagement and satisfaction.
Practical frameworks and strategies to help you design with a behavioral lens.
Practical tips that will spark creative solutions informed by psychology.
Each Persuasive Pattern unfolded in detail with theoretical underpinnings and practical tips for getting their implementaiton right.
An undestanding of not just what users say or do, but what blocks- or enables users from reaching their goals.
Enable your team to...
Address challenging design problems by applying behavioral lenses, changing user behaviors and habits.
Generate products and experiences that resonate with users by understanding and catering to their psychological needs and preferences.
Incorporate ethical considerations into the design process and team to ensure solutions are user-friendly and responsible.
Make informed decisions by evaluating ideas and interventions through a behavioral perspective.
Address challenging design problems by applying behavioral lenses, changing user behaviors and habits.
Generate products and experiences that resonate with users by understanding and catering to their psychological needs and preferences.
Incorporate ethical considerations into the design process and team to ensure solutions are user-friendly and responsible.
Make informed decisions by evaluating ideas and interventions through a behavioral perspective.
Turn insights into impact
Understand the critical role of psychology in design, helping you to craft products that people love and advocate for.
Equip yourself with the tools to diagnose user behavior issues, apply corrective measures, and utilize persuasive patterns that gets your users to experience all that your product has to offer.
See exactly how psychological principles can be seamlessly integrated into your current projects, enhancing everything from user engagement to retention.
You shouldn't apply complex principles that you do not understand. Understand the psychological theories that are the bedrock of user-centric design.
Understand the critical role of psychology in design, helping you to craft products that people love and advocate for.
Equip yourself with the tools to diagnose user behavior issues, apply corrective measures, and utilize persuasive patterns that gets your users to experience all that your product has to offer.
See exactly how psychological principles can be seamlessly integrated into your current projects, enhancing everything from user engagement to retention.
You shouldn't apply complex principles that you do not understand. Understand the psychological theories that are the bedrock of user-centric design.
The perfect companion
This book serves as the background context of the Persuasive Patterns card deck and is a powerful add-on to it.
More than knowledge
Shift the way you think about product design forever. With practical frameworks and a library of thoroughly explained persuasive patterns at your fingertips, you’ll be equipped to make more impactful design decisions.
Frequently Asked Questions
We do! Get in touch at info@learningloop.io with your credentials (non-profit status or student ID) and we will arrange a discount for you.
This book is intended for product designers, product managers, founders, and anyone interested in applying behavioral design to create impactful user experiences.
Yes – that too. It is designed to guide designers and product people at all levels craft compelling and effective user experiences.
While the book stands alone as a valuable resource, having the card deck will enhance your experience as you apply the principles with your team.
This book will enhance your knowledge about product psychology and provide you with a range of theoretical and practical frameworks for applying it to your product.
The current version of the book is a draft version of the forthcoming final publication. As a work in progress, this draft may contain inaccuracies, incomplete information, or flawed explanations. Readers are advised to use this version with the understanding that revisions and updates will follow.
Your feedback is crucial to refining and enhancing the content of this book. Should you have any comments, suggestions, or find any errors, please report them to anders@learningloop.io. We greatly appreciate your contributions and
insights, which play a vital role in the development process of this publication.
The digital PDF book is emailed to you immediately after your checkout. If it does not show up, then please check your spam folder.
You can also download the book by logging into your account. If you forgot your password, you can set a new one by using the email address you bought the card deck with.
The digital copy of the book is a PDF book.
Of course. We will automatically email you an invoice after making a purchase. Watch your spam folder as the PDF file attached have a tendency to get stuck there.