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The Persuasive Product Psychology PDF book
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Inside the
Persuasive Product Psychology Book
Inside the
Persuasive Product Psychology Book
Inside these pages you will uncover:

Foundational theoretical knowledge about the core principles of design psychology from rhetorics to behavioral economics.

Tools for behavioral diagnosis to understand user behavior and identify barriers and enabling factors influencing user engagement and satisfaction.

Practical frameworks and strategies to help you design with a behavioral lens.

Practical tips that will spark creative solutions informed by psychology.

Each Persuasive Pattern unfolded in detail with theoretical underpinnings and practical tips for getting their implementaiton right.

An undestanding of not just what users say or do, but what blocks- or enables users from reaching their goals.

Foundational theoretical knowledge about the core principles of design psychology from rhetorics to behavioral economics.

Tools for behavioral diagnosis to understand user behavior and identify barriers and enabling factors influencing user engagement and satisfaction.

Practical frameworks and strategies to help you design with a behavioral lens.

Practical tips that will spark creative solutions informed by psychology.

Each Persuasive Pattern unfolded in detail with theoretical underpinnings and practical tips for getting their implementaiton right.

An undestanding of not just what users say or do, but what blocks- or enables users from reaching their goals.

Enable your team to...
Solve problems with psychology

Address challenging design problems by applying behavioral lenses, changing user behaviors and habits.

Design for the human mind

Generate products and experiences that resonate with users by understanding and catering to their psychological needs and preferences.

Design ethically

Incorporate ethical considerations into the design process and team to ensure solutions are user-friendly and responsible.

Enhance decision-making

Make informed decisions by evaluating ideas and interventions through a behavioral perspective.

Solve problems with psychology

Address challenging design problems by applying behavioral lenses, changing user behaviors and habits.

Design for the human mind

Generate products and experiences that resonate with users by understanding and catering to their psychological needs and preferences.

Design ethically

Incorporate ethical considerations into the design process and team to ensure solutions are user-friendly and responsible.

Enhance decision-making

Make informed decisions by evaluating ideas and interventions through a behavioral perspective.

Turn insights into impact
Learn the Why

Understand the critical role of psychology in design, helping you to craft products that people love and advocate for.

Master the What

Equip yourself with the tools to diagnose user behavior issues, apply corrective measures, and utilize persuasive patterns that gets your users to experience all that your product has to offer.

Discover the How

See exactly how psychological principles can be seamlessly integrated into your current projects, enhancing everything from user engagement to retention.

Explore the Origins

You shouldn't apply complex principles that you do not understand. Understand the psychological theories that are the bedrock of user-centric design.

Learn the Why

Understand the critical role of psychology in design, helping you to craft products that people love and advocate for.

Master the What

Equip yourself with the tools to diagnose user behavior issues, apply corrective measures, and utilize persuasive patterns that gets your users to experience all that your product has to offer.

Discover the How

See exactly how psychological principles can be seamlessly integrated into your current projects, enhancing everything from user engagement to retention.

Explore the Origins

You shouldn't apply complex principles that you do not understand. Understand the psychological theories that are the bedrock of user-centric design.

The perfect companion

This book serves as the background context of the Persuasive Patterns card deck and is a powerful add-on to it.

More than knowledge
Shift the way you think about product design forever. With practical frameworks and a library of thoroughly explained persuasive patterns at your fingertips, you’ll be equipped to make more impactful design decisions.

Frequently Asked Questions
Do you do discounts for educational institutions, students, or non profits?

We do! Get in touch at info@learningloop.io with your credentials (non-profit status or student ID) and we will arrange a discount for you.

Who is this book for?

This book is intended for product designers, product managers, founders, and anyone interested in applying behavioral design to create impactful user experiences.

Is this book suitable for beginners?

Yes – that too. It is designed to guide designers and product people at all levels craft compelling and effective user experiences.

Do I need the Persuasive Patterns card deck to use this book?

While the book stands alone as a valuable resource, having the card deck will enhance your experience as you apply the principles with your team.

How will this book help me in my role?

This book will enhance your knowledge about product psychology and provide you with a range of theoretical and practical frameworks for applying it to your product.

The book is in its BETA phase. What does that mean?

The current version of the book is a draft version of the forthcoming final publication. As a work in progress, this draft may contain inaccuracies, incomplete information, or flawed explanations. Readers are advised to use this version with the understanding that revisions and updates will follow.

Your feedback is crucial to refining and enhancing the content of this book. Should you have any comments, suggestions, or find any errors, please report them to anders@learningloop.io. We greatly appreciate your contributions and
insights, which play a vital role in the development process of this publication.

When and how do I receive my digital book?

The digital PDF book is emailed to you immediately after your checkout. If it does not show up, then please check your spam folder.

You can also download the book by logging into your account. If you forgot your password, you can set a new one by using the email address you bought the card deck with.

What format will my digital copy be in?

The digital copy of the book is a PDF book.

Can you send an invoice?

Of course. We will automatically email you an invoice after making a purchase. Watch your spam folder as the PDF file attached have a tendency to get stuck there.